NEW! INTERACTIVE SEMINAR PRESENTATIONS

Marty Robinson CTC, CPC is now offering training seminars in personnel,hiring and workplace issues. A sampling is listed below. Please email us for more specific information and availability.

Changing Generational Workplace-How to Manage It
Learn how to recognize the four main generations in our workforce, their characteristic, values, needs and goals. Why do conflicts arise and how can we use the power of each generation to create a cohesive workplace. This interactive seminar will help you recognize your generational style and that of your coworkers and staff so that you can build on the strengths. Creating a positive workplace for all generations will help you retain staff and increase your bottom line.

Updated Interviewing Techniques-Hiring for the Future
Are you in a position to hire? There will be seven million! more jobs than available employees by 2008. Will you know the techniques to compete in such a limited workforce? Learn the different interviewing techniques and how they can work for you. Understand how and why to prepare for the interview and the all-important follow-up. Get a jump on your competition now by preparing for the future.

Taking Care of Business-Keeping Your Staff and Your Clients
Learn now to grow your profits and keep your customers by focusing on your employees. Did you know that improving client retention by just 5% can improve profit by 70%? Recognize why employees stay and why they leave, learn how to create a desirable workplace. Interact with your peers to discover how to build relationships with both employees and clients. Learn the eight top reasons why clients are loyal to your company.

Presenting! Yourself and Your Ideas
Today we are all doing more, better, with less resources. A back to the basics interactive seminar on how to sell yourself and your ideas more effectively. Learn practical ideas from how to network at association meetings, to how to run the meeting, and how to introduce your speaker professionally, without notes. What is your "elevator message"? Why do you need one? Practice a practical framework for presenting your ideas-how to organize and how to sell them. Plan to practice with your peers to see the value of these techniques.

Manage Your Career- Who is in Charge?
Who do you work for? Ideally you will realize you work for yourself and you are in charge of how your career progresses. Whether you "contract" yourself to an organization with salary and benefits or you are an entrepreneur you are responsible for your career growth. Learn how to be proactive and what steps are important to go in your desired direction. Recognize the "secrets" to moving up the ladder when others are falling off.

RRR-Recruiting, Retaining and Rewarding Employees
How do you keep your star employees when the competition is doing their best to hire them away? How does a productive, motivated, happy staff increase your bottom line and ensure you retain your clients? What do staff members want and need to be happy? Big hint, the number one desire is NOT money! Learn how to assess your current and future needs, then hire the right fit for your organization. Understand how to keep your staff and why there is no "one size fits all" solution. This is an interactive seminar where you will discover how keeping staff increases your bottom line and your fine reputation.

THE NEW TRAVEL PROFESSIONAL

We frequently read about how the travel industry is changing and will never be the same. Often this is accompanied by a recitation of the most recent downsizing and the limited job market. Many travel professionals become discouraged and believe they need to transition to other fields. While the travel job market has been down the last two years, we think there is a pent-up demand for travel professionals, which will manifest itself as the economy picks up later this year.

The one thing we agree with is that things will never be the same. The new travel professional is going to be the one with strong client service skills and good travel industry knowledge. The "order taker" is gone forever. The professionals who will remain and prosper are those who go the extra mile to service their clients-i.e. setting up a seat queue to find the preferred seats or continually checking the sold out flight or hotel for space. These professionals will be computer and Internet savvy as computer programs can handle much of this special service.

Computers cannot handle the personal touch and personal knowledge that make the difference to the traveler. We believe that those professionals, who continually educate themselves, who focus on the traveler's needs and desires while meeting the corporate goals will be those who remain in the industry and prosper. History shows that people buy from people, because they like them and they believe they have their best interests at heart. While this articles focuses on the corporate end of the field, the same is true for the leisure consultant. Bone up on your people skills, as these are the keys to the future.

Marty Robinson CTC, CPC
June 2003

Travel Career Network
524 East Broadway #2
Boston, MA 02127
617-722-0079 • 617-307-1153 Fax
info@travelcareernetwork.com